Marketing - Sports - Creative

DominicO'Connell

Marketing professional with hands-on experience managing social media accounts, creating graphics and video content, and developing campaigns for sports organizations. Skilled in managing content calendars, analyzing social performance, and creating engaging content across Instagram, Facebook, TikTok, and other platforms. Detail-oriented, creative, and organized with strong communication skills and a passion for social media marketing.

Dominic O'Connell at his University of Tampa graduation
Marketing + Sports ManagementUniversity of Tampa · Sports industry experience
Sports Marketing•Graphic Design•Social Media•Fan Experience•Ticket Operations•Adobe Creative Suite•Sports Marketing•Graphic Design•Social Media•Fan Experience•Ticket Operations•Adobe Creative Suite•

About

Creative Thinking Built for Marketing

Dominic's background sits at the intersection of marketing, sports, and visual communication. His experience spans social media graphics for a professional baseball organization, sports-management design work, ticket operations, and live fan-facing environments.

He brings a practical mix of creativity and people skills: developing visual content, communicating with fans and customers, collaborating with teams, and learning how sports organizations operate behind the scenes.

Sports & digital marketing
Social media content
Graphic design
Fan & customer experience
Adobe Creative Suite
Canva & Microsoft Office
HubSpot
WordPress
Google Analytics
CapCut
Hootsuite

Selected Work

Sports creative that feels like game day.

Selected visual work from Dominic's Chicago Dogs marketing experience, alongside a sports-facility concept project completed with Tampa Prep.

Selected projects

Blueprint Investment Partners

MarketingWeb DesignSocial MediaContent Creation

At Blueprint, I got to work on a variety of marketing projects, from building 15+ websites and creating social media campaigns to designing graphics, presentations, and videos.

Website Projects

I helped create and update websites for Blueprint, focusing on making the content easy to navigate while keeping the design consistent with the company's brand.

Bluegrass Investment Company website screenshot

Website

Bluegrass Investment Company

Navigen Wealth Management website screenshot

Website

Navigen Wealth Management

Savvy Financial website screenshot

Website

Savvy Financial

Social Media Campaign

I designed and posted social media content that helped increase followers and engagement across Blueprint's channels.

Experience

Experience across different industries.

I’ve gotten to experience businesses from a few different angles—from marketing and content to ticketing, events, and fan experience.

Blueprint Investment Partners

Marketing Coordinator

Managed marketing initiatives by creating engaging digital content, developing graphics and presentations, and helping maintain a consistent brand presence across marketing channels.

Marketing
New York Yankees

Spring Training · Ticket Operations

Supported the ticketing side of a major professional sports organization during Spring Training, gaining experience in event operations and the fan journey.

Sports Operations
Chicago Dogs

Marketing Intern

Created sports-focused visual content and supported social-media marketing for a professional baseball team, building hands-on experience in team branding and digital fan engagement.

Marketing
Tampa Prep

Sports Management & Graphic Design Intern

Used Adobe creative tools to design social content and contributed concepts for an athletic-center project, including the gym court and foyer.

Creative
The Moorings

Waitstaff

Built an early foundation in communication, teamwork, service, and relationship-building while serving residents in a retirement-community environment.

Customer Experience
eBay

Independent Store Owner

Built and managed an online storefront from a young age, handling customers, product sales, reputation, and the day-to-day responsibilities of running a small business.

Entrepreneurship

Education & Community

How I Got Here 

Education

University of Tampa

Marketing major with a Sports Management minor. Relevant coursework included sports marketing, digital marketing, and business communication.

Organizations

Delta Sigma Pi · SEMS · AMA

Participated in business, sport-and-entertainment, and marketing organizations focused on professional development, industry exposure, and networking.

Live Events

Super Bowl LV · Tampa Bay Buccaneers

Contributed to fan-facing event activity at Super Bowl LV and supported stadium safety operations for Buccaneers events at Raymond James Stadium.

Contact

Let's make the next play.

Dominic is positioned for opportunities across sports marketing, social content, creative services, ticketing, and fan experience.